Matcha at Backstage| Matcha Union Beauty & Wellness Ritual

A New Matcha Ritual at Backstage 🍵💚

We’re delighted to announce our new partnership with Matcha Union, bringing a premium matcha experience to your next Backstage visit.

And if you’ve been wondering why everyone is suddenly obsessed with that unmistakable green drink, we’re here to tell you: matcha is much more than a pretty latte.

Packed with antioxidants, naturally energising and increasingly becoming a staple of beauty and wellness routines, matcha has firmly earned its place in the modern beauty world.

So, while you’re getting your hair refreshed, your skin glowing or your nails perfectly polished, why not enjoy a cup of Matcha Union too?

Why is matcha having a moment?

Matcha has actually been around for centuries, not just a moment. It has deep roots in Chinese and Japanese culture, where it was enjoyed for its ability to support energy, focus and calm.

Today, it has become a modern beauty and wellness favourite, and for good reason.

Unlike regular green tea, matcha is made by grinding the whole tea leaf into a fine powder, meaning you consume the leaf itself and all its naturally occurring goodness.

Matcha Union’s matcha contains up to 10 times more antioxidants than regular green tea. These powerful antioxidants help protect against oxidative stress, while its high levels of catechins have anti-inflammatory properties and support the immune system.

And then there’s the energy.

Matcha contains caffeine alongside L-Theanine, an amino acid that helps provide sustained energy and focus without the jitters or crashes associated with coffee.

More energy. Better focus. Calm confidence.

Your beauty routine just got greener

At Backstage, we believe that beauty starts from the inside out.

Antioxidants help protect cells from oxidative stress, something that’s particularly relevant when it comes to maintaining healthy-looking, radiant skin. Matcha’s anti-inflammatory properties can also complement a healthy lifestyle focused on overall skin and wellbeing.

It’s not a replacement for your skincare routine, of course, but a little beauty ritual to add to the mix.

So why not combine your Matcha Union with one of our face treatments?

Whether you’re looking for hydration, radiance or a more targeted skin treatment, we can help you find the perfect treatment for your skin.

Beautiful hair starts from within

We know the right products and treatments can transform your hair, but healthy-looking hair starts at the follicle.

Good nutrition and overall wellbeing play an important role in supporting healthy hair, and matcha’s antioxidants and nutrients make it a natural addition to an inside-out beauty routine.

So while we take care of your hair from the outside, enjoy a little matcha goodness from within.

Fresh cut? Gloss? Colour? Treatment? Blow-dry?

Matcha + your favourite Backstage treatment

Some combinations just work:

A matcha latte with your Japanese manicure.

A ceremonial matcha after your Red Carpet facial.

A vanilla matcha before your massage or body treatment.

Or simply your favourite Backstage appointment with a Matcha Union in hand.

Matcha is all about feeling energised and focused, while your Backstage appointment is your opportunity to pause, switch off and indulge in a little you-time.

Why Matcha Union?

We take our time when choosing the brands we work with. We look for exceptional products, thoughtful sourcing and people who care about what they do.

Matcha Union sources its matcha from trusted farms in Japan, including organic, shade-grown Ceremonial Matcha from Uji, Kyoto, and Premium Matcha from Shizuoka, Japan’s largest tea-growing region.

Its matcha is produced in small quantities and carefully screened and lab-tested for quality. The shade-growing process helps develop its distinctive flavour and vibrant colour, while the careful sourcing process reflects a genuine respect for the people and farms behind every cup.

It’s premium matcha with a philosophy we can get behind.

Ceremonial or Premium? You choose.

Ceremonial Matcha is the one for the purists. Organic and shade-grown in Uji, Kyoto, it has earthy flavours with naturally sweet undertones and is perfect for creating a traditional matcha moment.

Premium Matcha is made for latte lovers. Harvested in Shizuoka, it has a bold flavour and blends effortlessly into your favourite drinks.

And then there’s Vanilla Matcha, for when you want to make your matcha moment a little more indulgent.

Whichever you choose, you’re getting carefully sourced Japanese matcha made with quality in mind.

Your next Backstage ritual

So next time you’re in, take your time.

Get your hair done. Refresh your nails. Treat your skin. Indulge in a body treatment. And enjoy a cup of Matcha Union while you’re here.

Because we think beauty should be about more than looking good.

It should be about feeling good too.

And watch this space. We’re planning Matcha Union events, experiences and masterclasses to celebrate the partnership, so there’s plenty more to come.